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As temperatures plummet and daylight hours near their nadir, our bodies’ stores of  ‘sunshine’ Vitamin D are probably on the wane, only to be replenished next Summer, unless a Caribbean holiday is in the bag.  (Kindly refrain from bragging if so…) Vitamin D is essential for healthy bones and teeth, so is especially important for children.

However ROAD has learnt that an awful lot of Brits end up being deficient in Vitamin D by the end of the winter.  One tip to counter this is to expose our skin – even just hands and face – to 20 minutes of daylight each day during the winter months.  This is surprisingly difficult if you are either (A) Office based, in which case ‘outdoor time’ may only entail 30 seconds to and from the local deli – or - (B) A night worker – a far more common species than most people realise.  (Who bakes your bread, delivers your mail, puts breakfast news on the airwaves etc – ?)

The solution? Well it’s pink, it’s oily and it’s pretty much the best source of Vitamin D known to man and bear : Salmon.  Eat plenty of it and you should be fine.

With luck, this winter won’t last 8 months, unlike 2009’s.  It’d be nice if The Weatherman spared us the heavy snow which ground London to a halt, with all 8,000 buses unable to leave their sheltrs for the roads which had become ice rinks.  Remember this?

So, a little suggestion for the woman who left her home in the Scottish highlands last December to buy a turkey for Christmas but couldn’t get home for 30 days: Perhaps this year it’d be best to stick to a nice Lochmuir salmon.  http://news.bbc.co.uk/1/hi/scotland/highlands_and_islands/8467242.stm

It’s a sad fact that our culture of health and safety means we are keeping our children indoors and away from adventure. Throwing open the back door is just not enough to get kids away from their computer games. They have to be wrestled into coats, whining like cats being put out in the rain! But the moans are worth it: ROAD recently commissioned a survey of over a thousand children aged 6 to 12: Over half had never camped out in their garden or laid down to watch the stars. It makes you want to cry – all the more given soaring obesity rates and the spectre of Type II diabetes following close behind. The question is, WHY the cotton wool-ing? As usual, communication is key. 41% of parents had never talked to their kids about assessing danger or risk, which probably explains their reluctance to let the adventure begin in the first place. 1 in 4 kids didn’t know what t

o do in a fire, or how to stay safe in a thunderstorm. This research was commissioned for Elastoplast, and revealed that even when it comes to the basics, like covering a minor wound with a plaster, 70% of parents aren’t following correct procedures, leaving cuts open to dirt and infection. More worryingly, 75% confessed they didn’t know how to deal with a choking child. The answer? Get informed, and let the mud pies begin! Check out ROAD’s Kid Escapades downloads for Elastoplast to get clued up.

The desire for men and women to feel good about themselves has never been more in fashion, but fashions change – not least in the aesthetic cosmetic world.  Advancements in molecular science mean options for minor procedures such as filler injections are dramatically improving cosmetic outcomes.

A paradigm shift is happening in the minor cosmetic surgery world, with a move away from the ‘frozen face look’ towards considering ‘the whole face’ rather than simply filling lines or wrinkles.  Whilst toxins such as Botox and Dysport have become ubiquitous tools in the hands of every high street aeshetic salon, new technologies are placing ever-improving techniques in the hands of skilled doctors.  Injectable solutions are coming on the market which give aesthetic specialists the possibility of more subtle outcomes.  One such product is Aquamid, a brand ROAD is working with, produced by Denmark’s Contura.

As its name suggests, Aquamid consists of over 97.5% water, with the remaining molecules staying in the sub-dermis to age with the skin, as opposed to remaining on their own as a solid mass – an the issue with some of the older fillers.

If this is all new to you, just know that the ‘holy grail’ for scientists in this area is finding molecules small enough to be injected comfortably, but bulky enough to provide volume and lift.  Molecules aside, it’s obvious-but-true: A highly-skilled practitioner is key to achieving a natural look, and neither of these will ever go out of fashion.  http://www.contura.com/products/aquamid

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